We helped Desperados put the future of club culture in the hands of people’s feet with the world’s first ever dance powered fundraising app: Rave to Save. The campaign called upon the party communities to support their favourite clubs through the power of dance. The pedometer in the phone was hacked to count dance steps and turn each step into cash raised for the club, spinning the tunes helping save Europe’s favourite nightclubs hit hard by the pandemic.

We had two main goals for the campaign. The first was to cement our role in the party world as a true party ambassador, showing Desperados is there to support the party scene at a time it needs it most. The second was to continue to uphold our creative and experimental approach to party, by giving the party community an unexpected way to actively participate in saving their favourite nightclub.