Nike
Nike
Unlocking New Markets
In The World of Sport
Unlocking New Markets In The World of Sport
We worked with Nike to open up new markets by expanding the playing field for Athletes* and increase Sport participation to grow the category as a whole. We did it by undergoing a program of Cultural Transformation journeys across their Mens, Kids, Air and ACG businesses. The collaboration has led to product, comms and community innovation and double digit sales growth.
We worked with Nike to open up new markets by expanding the playing field for Athletes* and increase Sport participation to grow the category as a whole. We did it by undergoing a program of Cultural Transformation journeys across their Mens, Kids, Air and ACG businesses. The collaboration has led to product, comms and community innovation and double digit sales growth.
Contact Pi
Contact Pi
Oranje Nassaulaan 7
1075 AH
Amsterdam
The Netherlands
Oranje Nassaulaan 7
1075 AH
Amsterdam
The Netherlands