Building an Epic Party Force

Building an Epic
Party Force

We’ve transformed Desperados from another Mexican beach beer into the fastest growing international brand in Heineken’s portfolio. We did it by building Inner Tequila Studios, a coalition of partners creating zero gravity nightclubs, underwater dancefloors and other epic party adventures.

We’ve transformed Desperados from another Mexican beach beer into the fastest growing international brand in Heineken’s portfolio. We did it by building Inner Tequila Studios, a coalition of partners creating zero gravity nightclubs, underwater dancefloors and other epic party adventures.

Contact Pi

Contact Pi

Oranje Nassaulaan 7
1075 AH
Amsterdam
The Netherlands

+31 20 77 666 26

Oranje Nassaulaan 7
1075 AH
Amsterdam
The Netherlands

+31 20 77 666 26

General Enquiries
info@wearepi.com

New Business
alex@wearepi.com

Job Enquiries
talent@wearepi.com

General Enquiries
info@wearepi.com

New Business
alex@wearepi.com

Job Enquiries
talent@wearepi.com